How to Navigate a Male-Dominated Industry: Women in Business Video Series

In the first episode of CircleAround’s Women in Business video series, we meet Lorena Camargo, the receptionist-turned-CEO who is trying — with the help of a business coach — to take her courier business to another level. (Visit here to read more about the series.)

Coach Mary Cravets suggests that Camargo could find cheap and incredibly effective success with a referral strategy. Camargo is a quick study, and finds that not only is the strategy a winning one, but that she can take it even further by having in-person meetings with her clients — COVID or no COVID. 

In spite of this success, the executive admits to the coach that, as a woman in a male-dominated business world, she sometimes struggles with her confidence.

How will this shy former receptionist respond to the pressures of navigating this manly industry?

Follow Lorena Camargo along her journey in the four-episode series.

Episode 1: From Part-Time Receptionist to CEO: Women in Business Video Series
Episode 2: How to Navigate a Male-Dominated Industry: Women in Business Video Series
Episode 3: Funny, You Don’t Look Like a Courier: Women in Business Video Series
Episode 4: A Big Risk Takes Off: Women in Business Video Series

Also, watch the story of another CircleAround CEO, Annie LaVerdure-Weller, who turns a health battle for her life into an astonishing new business idea.