Work and Money
Maria Shriver’s New Company Offers Brain Food and More
“I've had a social mission my entire life," social advocate Maria Shriver tells CircleAround. "But I've also worn many hats along the way: daughter, journalist, TV news anchor, mother, advocate, First Lady of California, and author. Now, in my 60s, I don the cap of entrepreneur, helping people create a ‘mindstyle’ lifestyle."
Shriver has indeed demonstrated a wide range of talent: She’s an Emmy and Peabody award-winning journalist, seven-time New York Times bestselling author, NBC News special anchor, a mother of four, and the founder of the Women’s Alzheimer’s Movement. Today, she’s refocusing her passions on a new venture as the co-founder and CEO of MOSH, a company that produces healthy snacks to boost brain power.
Shriver Blends Her Expertise and Interests To Improve Health
MOSH is a mission-driven company aiming to educate consumers on how food impacts mental and physical health. She, along with her son Patrick Schwarzenegger, worked with experts to develop a protein bar formulated with nutrient-dense, clean-label ingredients that include at least seven brain nutrients and superfoods such as lion’s mane, ashwagandha, MCT oil, omega 3's, collagen, vitamin B12, and D3 to fuel the brain and body.
"Creating MOSH brings together so many parts of my experiences, from my interest in social issues, my journalism and desire to educate, my focus on women and women's health, and my passion for stamping out Alzheimer's by helping to find a cure or treatment," Shriver explains.
While MOSH products are not a treatment or preventative measure for any brain disease, they are meant to support good nutrition and healthy daily routines and habits.
The Future of Brain Wellness
Shriver struggled while watching her own father’s cognitive abilities weaken after his diagnosis of Alzheimer’s disease. Since then, she has been dedicated to organizations researching treatments and cures for age-related cognitive disorders.
Shriver founded the Women’s Alzheimer’s Movement, supporting women and others as agents of change in this area. As an extension of this mission, a portion of proceeds from MOSH is donated to fund gender-based brain health research through the Women's Alzheimer's Movement.
Shriver is looking forward to the impact her company will provide in the future. "We're working with researchers to create products that support brain health for every part of our day," she says. "But we're also fast becoming the go-to brain brand, putting brain wellness into the cultural conversation and inspiring people of all ages to be proactive brain warriors."
Currently, MOSH offers three bar flavors and merchandise. “Being able to stand alongside my son Patrick and teach the world that what they eat today can impact their brain health tomorrow makes this venture genuinely remarkable for me as a mom," she proudly states.
To read more about Maria Shriver's fight against Alzheimer's, please click here.