Mission Possible: Empowering Individuals to Be Their Best Selves

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By Michelle Marsh, President of First Class Vending

In November of 2019, I sat down with our managers, full of hope and promise about the year ahead. It was the end of a profitable year that had been full of positive changes. Thanksgiving 2019 was then just a few weeks away and we were planning the company Christmas party. We wanted to have a mission statement for 2020 that would keep us motivated and on track with our goals.

We decided that “with a sense of humor, a focus on integrity, excellence, and accountability we would collaboratively lead and empower individuals to be their best selves.”

"We had no idea what was about to come or that our whole perception of the world was about to change."

We had no idea what was about to come or that our whole perception of the world was about to change. Collectively and separately, we have experienced every emotion and continue to face unprecedented challenges. While so much has changed, the foundation on which we build our team remains the same. We have adjusted our business to meet the demands of consumers whose food preferences have changed, suppliers who are experiencing shortages, customers who want touchless, safe options, and employees who are experiencing personal challenges.

Facing the Future Bravely

As I look to 2021, I see that our mission statement still rings true and our goals of growing the business, and having happy employees and satisfied customers are still attainable. I don’t know that I can answer definitively, "What’s next?" But I do know that whatever comes our way, we will face it bravely and find a way to make it a positive experience, in which we all grow and work on being our best selves.

In many ways that optimism that I felt in November of 2019 still exists as I sit here almost a year later. When our world was forever changed in March 2020, I learned that our people-first approach served us well. Not only did we have a strong foundation and people who pulled together and stood by our side, but our mission and vision for the future remained and remains the same. We adjust, pivot, and move forward, but that’s the way we roll!


Michelle Marsh, President of First Class Vending, is excited about bringing customers conveniences and delicious food and beverage options.

CircleAround is partnering with NAWBO (the National Association of Women Business Owners) in a series of posts exploring the following prompt: "What comes next?" Founded in 1975, NAWBO is the unified voice of over 10 million women-owned businesses in the United States.

Tags: Navigating the Pandemic, NAWBO, Overcoming Adversity

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National Association of Women Business Owners

Founded in 1975, the National Association of Women Business Owners (NAWBO) is the... See Full Bio

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